1: Many people are naturally “Either/or.” 

“Either extroverts or introverts, competitive or cooperative, smart or naïve,” Steven Kotler writes in The Art of Impossible: A Peak Performance Primer.

However, people with long-term careers requiring creativity are not built this way. 

Creatives are often “Both/and.”

“Creative people show tendencies of thought and action that in most people are segregated,” psychologist Mihaly Csikszentmihalyi writes in his masterwork, creativity. “They contain … continue reading