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1: The Cleveland Clinic is a globally renowned academic medical center headquartered in Cleveland, Ohio. It self-insures over 100,000 team members and their dependents,

In 2008, under the leadership of Chief Wellness Officer Dr. Mike Roizen, the clinic began working to help team members get healthier while reducing both personal and organizational medical costs. Mike, Peter Linneman, and Albert Ratner describe this journey in their book The Great continue reading

1: The year was 1975.

Psychologists Edwin Locke and Gary Latham measured how fast forty-five of the fastest typists at a large company were able to generate text.

“The typists knew they were among the best in the company, but they had never measured how quickly they typed,” Charles Duhigg writes in Smarter Faster Better.

On average, each typist generated ninety-five lines of output per hour, setting a clear … continue reading

1: When Diane Button was new to end-of-life care, so many questions flooded her mind.

“I wondered if I would ever get to a place where I would feel comfortable stepping into the home of a dying person with ease and grace,” she writes in her wonderful book What Matters Most: Lessons the Dying Teach Us About Living.

Fortunately, she had a mentor. “Hospice chaplain Clarence Liu was was … continue reading

1: How long do you have someone’s attention at the beginning of a meeting?

About 10 minutes. 

That’s it, Erik Peterson and Tim Riesterer write in their book Conversations That Win the Complex Sale.

“You naturally have someone’s attention for about 10 minutes before that person loses focus on your message,” says John Medina, author of the brilliant book Brain Rules and the director of the Brain Center continue reading

1: Imagine a beautiful summer morning on Lake Erie.

“The sun’s out, but there’s just enough breeze to keep you comfortable. It’s not too hot and not too cold,” Erik Peterson and Tim Riesterer write in their powerful book Conversations That Win the Complex Sale.

Erik is lying in a hammock right by the beach. He’s reading a good book. On the table next to him is a cold … continue reading

1: You are stuck.

“If only your prospects knew as much about your company and its solutions as you do, they would buy from you, right?” Erik Peterson and Tim Riesterer write in their powerful book Conversations That Win the Complex Sale.

Not so fast, the authors suggest.

Erik and Tim emphasize the importance of finding your unique story and point of view as a salesperson. This is essential … continue reading

1: “Every Saturday, a siren goes off in Tim’s quiet suburban community, signaling that it is noontime. No one gives it much attention around town,” Erik Peterson and Tim Riesterer write in their terrific book Conversations That Win the Complex Sale.

It’s just the “noon whistle,” people say.

But the same siren is also used to signal a severe weather emergency.

“As a result,” the authors note, “the same … continue reading