First, picture an apple.
Easy to do.
Why?
“Because you’ve experienced apples with your senses,” Erik Peterson and Tim Riesterer write in their powerful book Conversations That Win the Complex Sale.
“You’ve probably done some combination of touching, tasting, seeing, and smelling an apple,” Erik and Tim note.
“You’ve even heard the crunching sound that an apple makes when you bite into it.”
An apple is concrete because you’ve … continue reading
1: The competition to host the 2016 Summer Olympics was down to the final four cities: Chicago, Madrid, Tokyo, and Rio de Janeiro.
How much was winning the games worth, according to a Credit Suisse study?
The answer: ten billion dollars.
“Three of the cities had reason to be optimistic,” Erik Peterson and Tim Riesterer write in their book Conversations That Win the Complex Sale.
“Chicago had President Obama … continue reading
1: The salesperson rips a piece of paper out of a notebook.
The piece of paper is the prop, Erik Peterson and Tim Riesterer write in their powerful book, Conversations That Win the Complex Sale.
The sales rep says: “Imagine that this piece of paper represents all the information that your salespeople need to communicate to their prospects about your company.
“The question is, how much of that information … continue reading
1: On January 28, 1986, the space shuttle Challenger broke apart just 73 seconds after liftoff, killing all seven crew members.
The disaster stunned the nation and triggered an intensive investigation into what went wrong. President Ronald Reagan appointed a presidential commission to determine the cause of the disaster.
The hearings were broadcast on television nationwide.
According to Erik Peterson and Tim Riesterer in Conversations That Win the Complex … continue reading
1: Getting better at getting better is what RiseWithDrew is all about.
Monday through Thursday, we explore ideas from authors, thought leaders, and exemplary organizations.
At the end of each week, I’ve been sharing an idea from Tynan’s book Superhuman by Habit about how to install specific, positive habits into your life.
So far, we’ve covered:
1: Getting better at getting better is what RiseWithDrew is all about.
Monday through Thursday, we explore ideas from authors, thought leaders, and exemplary organizations.
At the end of each week, I’ve been sharing an idea from Tynan’s book Superhuman by Habit. about how to install specific, positive habits into your life.
So far, we’ve covered:
2: … continue reading
It was the spring of 1967. The producers at WQED, a small public television station in Pittsburgh, had a problem.
“They had launched a children’s program—an odd, quiet little show that aired across the East Coast—and now that show was out of sponsorship money,” Daniel Coyle writes in his book Flourish: The Art of Building Meaning, Joy, and Fulfillment.
The producers worried the show would be a tough sell … continue reading
1: What happens to your brain when you connect with someone or something bigger than yourself?
In moments like this, you experience “presence,” Daniel Coyle writes in his book Flourish: The Art of Building Meaning, Joy, and Fulfillment.
Lisa Miller, a psychologist at Columbia University, has spent years studying what happens in the brain during these deeper connections.
In one study, she tracked brain changes in twenty-seven people … continue reading
1: “Iain McGilchrist lives on the far edge of the Isle of Skye, off the coast of western Scotland, at the end of a one-lane, four-mile-long road,” Daniel Coyle writes in Flourish: The Art of Building Meaning, Joy, and Fulfillment.
These were the instructions Iain provided to Daniel, who was traveling to Scotland to conduct an interview: “At the bottom the road gives out. You are nearly at … continue reading
1: In the fall of 1979, Harvard psychologist Ellen Langer set out to build a time machine.
But this wasn’t the kind of time machine from Back to the Future. There was no DeLorean with gull-wing doors.
Instead, Ellen rented an empty monastery in the woods near Peterborough, New Hampshire.
“The color television was swapped for a black-and-white version,” Daniel Coyle writes in Flourish: The Art of Building … continue reading
