Getting better at getting better is what RiseWithDrew is all about.

Monday through Thursday, we explore ideas from authors, thought leaders, and exemplary organizations. On Friday, I share something about myself or what we are working on at PCI.

This week we’ve looked at the importance of will in Ryan Holiday’s brilliant book The Obstacle is the Way. What is will? Ryan tells us will is our internal power, which can never be taken away.

The question becomes, where will we focus our will? Which brings us to the importance of goal-setting. Being intentional about the desired outcome. What do I want? What is meaningful to me? How can we make 2023 the very best year of our lives?  

Starting Monday, I will be sharing my simple yet powerful goal-setting process. I can’t wait.

In The Art of the Impossible, Steven Kotler identifies three types of goals: Massively Transformative Purposes, High, Hard Goals, and what he calls Clear Goals. Each of which serves a very specific purpose.  

Two Fridays ago, we looked at Massively Transformative Purposes. What Stephen calls an MTP. Today, we will explore a second type of objective: High, Hard, Goals.  

My personal MTP is all about figuring out the “hows” and “whys” of being a great place to work and then sharing that information with as many people as possible. Because, currently 64% of Americans, or about 100 million people, are disengaged at work. Their goal isn’t to thrive in their profession but to survive the day by doing the minimum required.  

THAT represents a lot of unrealized potential and untapped innovation. THAT represents a lot of lives that could be significantly better. Happier. Both at work and outside of work – e.g., happier marriages and families.

A high, hard goal is a significant step along that path to our Massively Transformative Purpose. High, hard goals are challenging but also attainable. The aim is a “fundamental increase in capability and possibility, the new and improved version of ourselves that we get to become after achieving our goal.”

In our case at PCI, earning a spot on Fortune magazine’s 100 Best Companies to Work for was a high, hard goal for myself and my colleagues at PCI. We pursued this goal for nearly twenty years before achieving it last summer.

Starting a blog and writing every day about books and thought leaders around topics like servant leadership, unlocking human potential, and positive psychology was another high hard goal for me. I’ve been able to sustain my daily writing for more than two-and-a-half years without missing a day.

The time is right to put forward another set of high, hard goals. Starting next Monday, I’m looking forward to sharing my proven process to make 2023 the best year of your life. I’m also excited to utilize this process once again myself to discover and articulate my next version of high, hard goals.  

More next week!  


Reflection: Did I have any high, hard goals for 2022? How am I doing toward those goals?

Action: Read next week’s RiseWithDrew posts about how to make 2023 the best year of your life.

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